Golden Boy Promotions signed a three year deal with Spanish-language network Estrella TV. Estrella TV is one of the top-rated networks across the U.S. among Hispanic audiences. We know that Latinos are largest fan base for the sport of boxing. Estrella TV, which is based in Burbank, California, launched in September 2009 and airs a mix of programming aimed at a Hispanic audience.
The deal is for three years which will reportedly broadcast two live cards every month, with the first show scheduled for September 4th.The network will be the new home for Golden Boy's Friday night "LA Fight Club" series, which takes place at the Belasco Theater in downtown Los Angeles and features Golden Boy's prospects, as well as other fights it promotes.